Who We Are

After All Social was created with one goal — to help couples relive their wedding day instantly.

Based in Southern California, we’re a wedding content creation studio capturing love stories in their truest form. We’re not here to replace your photographer or videographer. We’re here to document the moments they can’t, the laughter between poses, the tears before vows, and the joy that fills every in-between moment.

While your creative team focuses on the cinematic shots, we capture the raw, unfiltered energy of your day — so every laugh, tear, and detail is preserved exactly as it happened.

Your memories are delivered within 48 hours — edited beautifully, ready to relive and share instantly.

Because after all, it’s your story and it deserves to be remembered beautifully.

Erika Peña

Founder & Lead Creator


I’ve always been drawn to the moments people don’t even realize are happening — the ones that say the most without trying.

Before weddings, I spent years in the fashion industry, working in a world built around beauty, trends, and perfectly curated visuals. While it was creative and exciting, over time the glamour began to fade. I found myself craving work that felt more human. Art that carried deeper meaning and lasting value.

With my background in Business Administration & Marketing and years of working with brands, storytelling has always been at the center of what I do. But it wasn’t until I stepped into weddings that everything clicked.

After All was born from that shift.
A desire to tell stories from the inside out — not just how a day looks, but how it feels.

I’m the person who notices the quiet glances, the nervous deep breath before walking down the aisle, the way your dad squeezes your hand just a little tighter. The behind-the-scenes moments unfolding while everything else is happening. The real ones you’ll hold onto long after the day is over.

Nothing is more rewarding than hearing how much couples love rewatching their wedding. The moments they didn’t even realize they missed. Your day goes by in a blink of an eye, and my job is to make sure you have something real, emotional, and beautiful to look back on instantly.

Be present. Take it all in.
I’ll handle the rest.

I can’t wait to meet you!

FAQs

We know this is a new concept for many couples and you probably have questions. Here’s what to know about how it works and why couples are loving it.

  • We believe you shouldn’t have to wait months to relive your day. After All captures the in-between moments - the quiet glances, bursts of laughter, and everything beautifully unfiltered — and delivers them within 24 hours. While your photographer and videographer focus on the big moments, we preserve the real ones, so you can feel it all again, instantly.

  • Never — we’re a complement, not a replacement. Your photographer and videographer craft the cinematic, timeless visuals. After All works alongside them to document what happens between the frames — the raw, spontaneous moments you’ll want to relive instantly.

  • Before your wedding, we’ll hop on a consultation call to align on your aesthetic, priorities, and content vision. On the day of, we blend into the background — quietly capturing moments as they naturally unfold. Your story is told in real time, beautifully and authentically.

  • We recommend booking as soon as you have your date secured ! Most couples reach out 6–12 months in advance. For destination weddings, earlier is even better to allow for travel planning.

  • Yes! After All is based in Southern California but travels throughout the U.S. and Mexico. For weddings outside these areas, we’ll create a custom quote that includes travel details.